Demand Activation

Case Study

Client: Sage

Objective/Challenge:

To broaden the reach and enhance brand awareness of Sage. Extending reach to new and relevant audiences in the B2B landscape. Establishing a strong foundation for future demand generation efforts by generating top-of-the-funnel leads and increasing inquiries.

Strategy: Demand Activation

RESULT:

11  

Articles/Assets promoted

42%  

Increase in new audience reach

60%

Improvement in interactions with gated content

15x

Increase in inquiries (potential customers)

To Know More About

Demand Activation

ABM